Apteco for Charities

Unlocking the Power of Supporter Engagement with Apteco Marketing Software and Sequoia In the world of fundraising, staying ahead of the game requires more than just dedication — it demands strategic and data-driven approaches, that can feed in to simple but effective...

The Importance of File Size

The Importance of Size (file size, that is)  While income is frequently regarded as the cornerstone of fundraising reports, and of course it is absolutely vital, focusing purely on revenue can be shortsighted and hide some of the important underlying dynamics that are...