23 Feb, 2024
Why Quality Data Reporting is so Important In a world where data has grown in importance and abundance in recent years there are still blindspots in some organisations where reports, and more importantly reliable reports, are not easily accessible. It’s true to say...
10 Jan, 2024
The Power of Supporter Journeys: Benefits and Challenges At Sequoia, we have invested time and effort in creating our Engagement Scorecard, a simple and easy way to understand how well-engaged your supporters are. This is a great way to measure and track this metric,...
28 Nov, 2023
Why measure Supporter Engagement? Last month we launched our Engagement Scorecard and described the four dimensions that drive the overall score. So why do we think this is so important? Tracking engagement will help you understand areas of strength and weakness...