20 Mar, 2025
Case Study: Online Reporting Portal for About Loyalty’s Chase Index About Loyalty offers services to charities to help them understand, improve and track their supporter experience. They do this by conducting research surveys which assess their supporters’ levels of...
4 Feb, 2025
Battersea appoint Sequoia to transform data insights and drive fundraising success Battersea Dogs and Cats Home, one of the UK’s leading animal welfare charities, has announced a strategic partnership with Sequoia Insights, a leading data agency, to support the...
20 Jan, 2025
Unlocking Fundraising Potential with Market Mix Modelling Market Mix Modelling (MMM) is a powerful technique designed to identify and quantify the effects of various drivers on key performance indicators (KPIs). For charities, MMM provides invaluable insights into...
10 Jan, 2025
New Year, New KPIs: Setting the foundations for fundraising success As we already enter the second week of the new year, many of us will have embraced the idea of a “New Year, New Me.” , (and potentially already let it slide). It’s a time filled with...
6 Nov, 2024
Download Sequoia’s FREE 29-page PDF guide, The Prompting Playbook. Prompts are powerful tools because they encourage people to give, a view supported by extensive research and fundraising literature. People are far more likely to give to charity if they are...
